Rebranding, UX/UI design, and Webflow development

Complete Support for Auguste Patrimoine in Their New 360° Web Marketing Strategy

Introduction:

Digidop has assisted Auguste Patrimoine, an investment group and wealth management firm, in a comprehensive overhaul of its web marketing strategy. From the consulting phase to development, including design, rebranding, and training, our team worked diligently to transform a product-focused company—similar to a SaaS model—into a service-oriented enterprise.

1. Consulting Phase and Strategic Repositioning: We began our collaboration with Auguste Patrimoine by advising them on the optimal web strategy to adapt for their company’s repositioning. We helped them shift from a SaaS product-centric approach to a service-oriented model.
2. Rebranding and Visual Identity: As part of this transformation, we focused on rebranding the company. We developed a new visual identity that is more modern and aligned with their new direction, emphasizing the quality of their services and their expertise.
3. Design and User Experience: Our design team then created an optimized user experience for Auguste Patrimoine's website. We designed an intuitive and appealing interface that showcases their service offerings and customer approach.
4. Webflow Development: Leveraging our expertise in Webflow development, we built a high-performing and responsive website, ensuring smooth navigation across all devices. Our Client-First methodology ensured an organized development process that was easy for everyone to understand.
5. Team Training: To ensure the success of this transformation, we trained the teams at Auguste Patrimoine in best practices for web design, SEO, and the use of their new Webflow site.
6. SEO Optimization: Finally, we implemented an effective SEO strategy, including the utilization of strategic keywords and the creation of high-quality content. This increased Auguste Patrimoine's visibility on search engines and attracted a broader audience.

12-Month SEO Results:

From 0 to 4,800 visitors per month—on strategic queries (e.g., 3rd for the query “Wealth Management Firm”)

Conclusion:

The project led by Digidop for Auguste Patrimoine has been a success, enabling the company to reinvent itself and adopt a comprehensive 360° web marketing strategy. Our full digital support, from consulting to development, including design, rebranding, and training, has allowed Auguste Patrimoine to achieve its objectives and position itself as a major player in the wealth management market.