Showcase Site & Training (SEO + Webflow)

  • +1200%
    Click-through rate
  • 1er
    in SEO on local search
  • 100%
    Autonomous since 2021
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Open Space logo
Industry
Real estate
Year
2022
Services
Design

Client Case: Digidop x Open Space Orléans - A 360° Digital Strategy for an Event Space

Open Space Orléans is a versatile reception hall, perfect for hosting corporate seminars, birthday parties, cocktails, and other events. Aiming to enhance their online presence and attract more clients, Open Space Orléans enlisted Digidop to develop and implement a comprehensive 360° digital strategy.

Key Challenges of the Website:

  1. Redesign of the graphic charter, UX, and UI design
  2. Optimization of the website structure
  3. Improvement of the conversion rate
  4. Migration from Wordpress to Webflow
  5. Enhancement of Google Core Vitals performance
  6. Training of teams and SEO optimization
  7. Development of an effective content marketing strategy

Our Offer for Open Space Orléans:

  1. Complete restructuring of the website's UX (from 2 pages to 14 pages)
  2. Development of a new UI design
  3. Optimization of internal linking and landing page strategy
  4. Migration to Webflow and improvement of Google Core Vitals performance
  5. Training for teams on SEO, self-editing in Webflow, and writing optimized content
  6. Local SEO optimization (Google My Business profile)
  7. Creation of a dynamic blog powered by the Webflow CMS with schema.org markup

Project Execution:

  1. Analysis of the current situation and definition of new objectives
  2. Restructuring the UX, developing the UI design, and redesigning the graphic charter
  3. Website optimization and migration to Webflow
  4. Training teams on best SEO practices, Webflow, and writing optimized content
  5. Implementation of a content marketing strategy with a dynamic blog
  6. Monitoring and analysis of performance for adjustments and improvements

Results:

  1. Modern and intuitive website with an enhanced user experience
  2. Significant increase in conversion rate
  3. Optimized performance with a score above 90 on the Lighthouse audit
  4. Trained and autonomous teams in managing the site and producing content
  5. Improved local visibility through local SEO optimization
  6. Dynamic and regularly updated blog, strengthening the site's authority

Some bonuses!

Performance scores of 94.98, 100, and 100 from the audit of openspace-orleans.fr
Business profile of the Open Space reception hall in Orléans

"Superb experience with the Digidop team! An invested, efficient, and motivating agency! I was apprehensive about working on the redesign of a website because I know the investment required. In the end, I was able to rely on the total support of the energetic digidopeurs, always positive and available, who make our work easier. The Webflow tool is very easy to use and comprehensive. You will also benefit from the expertise of Florian, Thibaut, Mérieux, and Thomas, who will share it with you through very enriching and complete training sessions. They will give you all the "tips" to become an SEO expert. I highly recommend it!"


Violaine Bouthelot
Violaine Bouthelot
Communication Manager @OpenSpace
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  • Home page of the Open Space Orléans website
  • Lightbox showcasing an event and people celebrating with champagne.
  • Open Space website section

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