Exporting Data from Webflow CMS: Step-by-Step Guide

Tutorial
3 min
Published on May 03, 2023
Updated on
Webflow logo with a preview of data from CMS collections on Webflow in the background.
Use AI to summarize this article
Key points

Webflow is a powerful tool for creating websites without the need for coding. One of the advantages of Webflow is its built-in content management system (CMS), which allows you to easily manage and structure your site's content.

In this article, we will explain to you how to export your Webflow CMS data to a CSV file, step by step. This way, you can backup your collection items (and/or your products if it's an e-commerce site), import them into other Webflow projects, or transfer them to other platforms like WordPress.

Be sure to check out our YouTube channel for supplementary content to this written guide.

Part 1: Exporting Content from a CMS Collection

To export the content of a CMS collection, follow these steps:

  1. Open the Webflow Designer.
  2. Go to the Collections panel.
  3. Select the Collection you want to export.
  4. Click the "Export" button.
Export button for data from a Webflow CMS collection

Note: You can choose to export all the content of your Collection (including archived items) or to selectively export individual items.

Part 2: Exporting Content from E-commerce Collections

Exporting products and their categories is done by exporting the product Collection. Here’s how to do it:

  1. Open the Webflow Designer.
  2. Go to the E-commerce panel.
  3. Select the product Collection.
  4. Click the "Export" button.

Whenever you export the product Collection, the CSV file will contain all products, their variants, and categories, including archived items. The CSV file is structured with the same product schema required for importing, making it easy to use this file to import your products into a new Webflow e-commerce project.

Part 3: Understanding How Collection Fields are Exported

Most Collection fields, including reference fields, are exported as plain text strings or URLs. Multi-reference fields and product categories are exported as a comma-separated list of text. Rich text fields are exported in HTML. Images and files are exported as URLs hosted by Webflow.

Note: When exporting products, custom fields will not be included in the exported CSV in this version of the "product export" feature.

Conclusion:

Exporting your Webflow CMS data is a simple and quick process. Whether you want to backup your collection items and products, import them into other Webflow projects, or move them to other platforms, this step-by-step guide will help you achieve that.

Don't forget to check out our YouTube video (online tomorrow) for a visual supplement to this written guide.

Also, discover how to import your CSV data into your Webflow CMS in this article 👉

Want to learn more about Webflow? 👇

Florian Bodelot
Florian Bodelot
Co-founder

Suggested articles

Futuristic “CRO 2025” illustration with an open door symbolizing new opportunities in conversion rate optimization.
Documentation
Design

The Ultimate CRO Guide for 2025: Strategies, Tools & Tactics to Boost Conversions

The Ultimate CRO Guide for 2025: Strategies, Tools & Tactics to Boost Conversions
AI Tech Summit 2025 conference with a speaker on stage in front of a large audience, surrounded by big screens displaying “AI” and “Tech Summit 2025”. (Gen by AI)
Events

2025 Calendar of Must-Attend Web, Design & AI Events

2025 Calendar of Must-Attend Web, Design & AI Events
Screenshot of Google search homepage with search bar and Google logo.
Documentation
SEO

3 tools to track your SEO rankings in the SERP

3 tools to track your SEO rankings in the SERP

Want to turn your website into your most valuable asset?

Contact us today