The creation or redesign of a website can be a complex task that requires a solid understanding of various technical terms. This glossary has been created to help you navigate the essential concepts needed to successfully complete your project.
What is a glossary for website redesign?
A glossary for website redesign is a list of terms and technical concepts that you need to understand in order to optimize and modernize your site. This guide will cover everything from site audits to performance analysis, including SEO, design, and more.
Definitions of key terms
Here are some technical terms commonly used during a website redesign:
Backend
The part of the website responsible for data management and functionalities.
Frontend
The visible part of the website with which users interact.
CMS (Content Management System)
A software that allows you to create, manage, and modify the content of a website without needing coding skills. Here are examples of popular CMS:
Domain name
The domain name is the address of your website on the Internet, such as digidop.fr.
Sitemap
The sitemap is a map of your website that lists all the important pages and helps search engines index your content.
Site audit
A site audit is essential for assessing the current performance of your site and identifying areas for improvement.
SEO analysis
SEO analysis checks your site's visibility on search engines. It includes:
- Keywords: Identifying the keywords for which your site should be optimized.
- Backlinks: Checking external links pointing to your site.
- Site structure: Ensuring that your site is well-structured to facilitate indexing by search engines.
Content analysis
Content analysis involves evaluating the quality and relevance of your current content.
- Content quality: Ensuring that the content is informative and engaging.
- Relevance: Checking that the content meets the needs of your target audience.
Performance analysis
This analysis measures the speed and efficiency of your site.
- Loading speed: Checking page load times.
- Bounce rate: Measuring the percentage of visitors who leave the site after viewing only one page.
Design and usability
Design and usability are crucial for providing a good user experience.
Responsive design
Responsive design allows your site to automatically adjust to different screen sizes, providing an optimal user experience across all devices.
UX (User Experience)
UX focuses on improving user satisfaction by making the site easy to use.
UI (User Interface)
UI concerns the design of the interface that users interact with (buttons, menus, illustrations, and all other visual elements).
Navbar
The navbar (navigation bar) is a section typically located at the top of the page containing links to the main sections of the site.
Sidebar
The sidebar is a column on the side of a webpage that contains additional links, information, or widgets.
Hero header
The hero header is the first section at the top of a page designed to capture visitors' attention.
Footer
The footer is the section at the bottom of a webpage that often contains links to legal information, contacts, and other resources.
Homepage
The homepage (home page) is the first page that visitors see when they access your website.
Landing page
A landing page is a web page created specifically for a marketing or advertising campaign.
Above the fold
Above the fold refers to the part of the webpage visible without scrolling.
Anchor
An anchor is a link that allows navigation to a specific section of the same page.
Breadcrumb
Breadcrumbs are a secondary navigation that indicates the user's position in the website hierarchy.
Web development
Web development includes the use of various programming languages and content management systems.
HTML
HTML (HyperText Markup Language) is the standard language used to create web pages.
CSS
CSS (Cascading Style Sheets) is used to describe the appearance and formatting of an element written in HTML.
JavaScript
JavaScript is a programming language used to make web pages interactive.
No-code
No-code refers to tools that allow you to create applications and websites without writing code.
Low-code
Low-code is an approach that allows for developing applications with minimal manual coding, primarily using visual tools.
Web hosting
Web hosting is a service that makes your site accessible on the Internet.
DNS
DNS (Domain Name System) acts like a directory for the Internet: it translates human-readable domain names into numerical IP addresses that computers use to connect with each other. This helps simplify web navigation by using easy-to-remember names rather than strings of numbers.
SEO (Search Engine Optimization)
SEO encompasses the set of techniques to rank organically (naturally) on search engines (like Google). It is crucial for improving your site's visibility on search engines.
Complete guide for SEO Webflow
Keywords
Keywords are the search terms that users type into search engines.
Headings (H1, H2, H3)
Headings are HTML tags used to structure the content of a webpage and enhance its SEO.
Backlinks
Backlinks are links from other websites pointing to yours, which can improve your ranking on search engines.
ALT Text
ALT Text is used to describe images on a webpage for search engines and screen readers.
Title tags
Title tags define the title of a webpage, displayed in search engine results and at the top of browsers.
Meta Description tags
Meta Description tags define the description of a webpage, displayed in search engine results.
Crawler
A crawler is a robot used by search engines to index the content of websites.
Robots.txt
The robots.txt file gives instructions to crawlers about which pages on your website they can or cannot index.
Canonical
The Canonical tag is used to indicate the preferred version of a webpage to avoid duplicate content.
SERP
SERP (Search Engine Results Page) is the page displayed by a search engine in response to a user's query.
Digital Marketing
Digital marketing includes various strategies to promote your website.
Inbound marketing
Inbound marketing aims to attract customers by creating relevant and high-quality content.
Long tail
The long tail refers to the strategy of using less popular but more specific keywords to attract niche traffic.
Copywriting
Copywriting involves writing compelling and engaging text to promote products or services.
CTA (Call to Action)
A CTA is an element on a webpage that encourages visitors to take a specific action, like signing up for a newsletter or purchasing a product.
Analysis and Monitoring
Analysis and monitoring are essential for measuring the success of your site.
A/B Testing
A/B Testing involves comparing two versions of a webpage to see which performs better.
Leads
Leads are potential contacts who have shown interest in your product or service.
Other technical terms
Here are some other useful technical terms:
SSL (Secure Sockets Layer)
SSL encrypts data between the user's browser and your server, ensuring a secure transmission.
Cookies
Cookies are small files stored on the user's computer that help save session information and personalize the user experience.
Favicon
A favicon is a small icon associated with a website, displayed in the browser tab.
WEBP
WEBP is a modern image format that provides superior compression without losing image quality.
Static page / Static section
Static pages do not change often and display fixed information.
Dynamic page / Dynamic section
Dynamic pages change frequently and are generated from databases based on user interactions.
Template
A template is a pre-defined layout used to create web pages consistently.
Slug
A slug is the part of the URL that identifies a specific page on a website, usually based on the page title.
Workflow
Workflow describes the process or steps needed to accomplish a specific task on a website.
Wireframe
A wireframe is a simplified mockup of a webpage used to plan the structure and layout before final design.
FAQ
An FAQ (Frequently Asked Questions) is a list of questions and answers commonly asked by users.
RSS Feed
An RSS feed allows users to receive regular updates of a website's content.
404
The 404 page appears when a requested page is not found on the server.
MVP
The MVP (Minimum Viable Product) is the simplest version of a product that can be launched to gather user feedback.
